This session will teach attendees how to connect their mission with the goals and motivations of potential funders. The presenter will show attendees how to make their grant seeking process successful. Speaking from “both sides of the table” as a grantmaker and applicant, the presenter will highlight the compelling features of a strong application, and how to make an organization stand out. The session will also discuss generational differences in individual philanthropy – look at traditional approaches to reach donors, and get insight into what the next generation of givers is thinking.