WHAT WE'RE READING   Syndicate content


Most businesses that invest heavily in social media tend to forget one key component to maximizing their success in developing direct relationships with their audience:...

One of the very first articles in the very first issue of Fast Company, a magazine I started 20 years ago with Alan Webber, is a smart and entertaining list compiled by E....

This month, Mayor Joseph A. Curtatone of Somerville, Massachusetts, cut the ribbon on Union Square’s latest addition, a small museum dedicated to highlighting the...

What is the next evolution? The challenge for sales teams going forward is access to great data. Leads are expensive, low quality, and a disaster to maintain. Of all the...

Has the hype about social media turning us all into narcissists, egomaniacs and internet drug-addicts run its course? I doubt it. A quick search on Google and you’ll...

A panel of mobile and museum pros give their insights – keep it simple, budget for press and start with the story, not the tech.

Tom Grinsted,...

The traditional natural history museum is powerful and familiar, but it is also strange. It is weighty, ponderous, pieced together from relics of lost worlds. It evolved...

The quest for an experience has taken over giant portions of our lives. Everywhere, we are assaulted by endless opportunities and activities. We text and get texts...

Suppose that you find yourself with an unexpected windfall of $25,000. You are neither rich nor poor. You are deciding among three options for using the money:

1)...

The business world has moved out of the boardroom and onto the web, making social media marketing critical to effective strategy. Brands at every stage of business...

700 million people use the Facebook News Feed every day but many don’t understand how it decides what appears, so Facebook announced today it will start publishing...

Grant applications are difficult for the uninitiated, and leave a lot of people with good ideas--but without grant application skill sets--from getting the money they need...

Social media presents an opportunity for brands to connect with their most loyal customers, but the opportunity can be intimidating. This new form of “conversational...

Send Me the JPEG at Winkleman Gallery is not a show about art, but about the art world. Its title derives from a new phenomenon wherein collectors forgo viewing art...

For his latest superheroic feat, Spider-Man has endowed Broadway theatergoers with the extraordinary ability to reserve tickets and pay for them later. It might not sound...