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Every time you invite people to an event, you create a mini social network. Startup ticketing platform Eventbrite aims to help put that physical network to use in online...

I get pitches all the time from PR pros and business owners. Sometimes I find an angle I want to write about and it's the start of an ongoing relationship with a PR...

We always hear of “the-next-greatest-idea” social network that thinks it has what it takes to compete with the likes of Facebook, Twitter, YouTube, or...

Facebook's expanding menu of fees has rankled some small-business owners who say they were initially drawn to the social-networking site because it is free to join and has...

Art.sy is predicated on the idea that audiences comfortable with image-driven websites like Tumblr and Pinterest are now primed to spend hours browsing through canvases...

The young are different than you and me. They have more selves. According to a recent European study, in fact, Millennials have a "multifaceted sense of their own...

Instead of going for the billion-user benchmark recently set by social titan Facebook, Google+ is trying to harness emotion, says Google's Vic Gundotra.

Your brain is like a quilt: Experiences are threaded together, and new ideas come from what you already know. Here's how to move the process forward, intentionally.

They’ve turned from the soda-fountain font and charmingly anachronistic billboarding to an open-air, Sharpie-scrawled creation, complete with Wendy herself–...

Apart from the catchy tune and quirky moves, how can we explain the incredible global response to "Gangnam Style," a song that's almost entirely in Korean? More...

Whether you're using Twitter to network or to build your personal brand, your profile page is your bona fide business card in the social media world. Sure, LinkedIn is the...

In the fall of 2010, Heart of Los Angeles forged a partnership with the Los Angeles Philharmonic to bring a youth orchestra to the Rampart community. Now in its third year...

Great infographics should tell the story of numbers. Increasingly, however, I see infographics in social being used to tell a story, all right–but not necessarily...

We all have our own work Twitter accounts and we find it has helped our audience engagement hugely. Users like to feel that they know the people working at the venue and...

Amazing sets. Colorful costumes. Imaginative makeup. Historic venues. Nearly everything that makes up the live theater community screams visuals. Marketers get it....