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You did what to your pants, exactly? Ooooh, ship! If you’ve been online at all in the last week or so, you’ve likely seen this amusing and suggestive play on...

Facebook rules, at least marketing via Facebook is booming. Social Media Marketing on Facebook produces results, builds brands loyalty, and helps define an image. Among...

Imagine, if we saw social media more like an artist’s studio or cafe and less like a marketing channel?

While walking through the exhibit, Building:...

Last July, Google threw an office party. But this being Google — the third largest company in the world as of January — it wasn't really a standard ice-cream-...

Three years ago, I and a group of friends started to dream up what a lot of people considered impossible: a festival that would bring poetry to all 2.6 million residents...

One year into building our agency, Enso Collaborative, we’ve learned a lot from our clients in Silicon Valley--and a lot of what we’ve learned is antithetical...

If nature abhors a vacuum, the business world adores a buzzword. And for the past few years, data--specifically big data--has been among the most buzzy. That’s been...

As Urs Fischer stood inside the Geffen Contemporary last month preparing for his big MOCA survey, the museum's much-discussed financial troubles did not seem to be...

The leadership of the Metropolitan Opera recently announced that they were lowering most of their ticket prices for next season. At the same time, they announced that it...

I had the pleasure of listening to Simon Bradley, vice president of marketing North America at Virgin Atlantic Airways, recently at the Customer Experience Leadership...

Facebook is unparalleled for sharing photos of our vacation or a child’s first steps. All of the best moments of our lives look amazing on the Timeline. So what...

“When you advertise fire-extinguishers, open with the fire,” says advertising executive David Ogilvy. You have only 30 seconds in a TV commercial to grab...

One of the best channels for bootstrapped entrepreneurs is digital marketing. Here's how to do it right.

I personally believe that one of the hardest roads traveled...

How does somebody who wants to write about the arts get an audience? In the old days you found a small local publication to write for while you learned your craft, and...

It’s April, the second quarter has begun, and spring is here! Springtime isn’t just a great time to put your winter clothes away and clean your a garage. It...