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The quest for an experience has taken over giant portions of our lives. Everywhere, we are assaulted by endless opportunities and activities. We text and get texts...

Suppose that you find yourself with an unexpected windfall of $25,000. You are neither rich nor poor. You are deciding among three options for using the money:

1)...

The business world has moved out of the boardroom and onto the web, making social media marketing critical to effective strategy. Brands at every stage of business...

700 million people use the Facebook News Feed every day but many don’t understand how it decides what appears, so Facebook announced today it will start publishing...

Grant applications are difficult for the uninitiated, and leave a lot of people with good ideas--but without grant application skill sets--from getting the money they need...

Social media presents an opportunity for brands to connect with their most loyal customers, but the opportunity can be intimidating. This new form of “conversational...

Send Me the JPEG at Winkleman Gallery is not a show about art, but about the art world. Its title derives from a new phenomenon wherein collectors forgo viewing art...

For his latest superheroic feat, Spider-Man has endowed Broadway theatergoers with the extraordinary ability to reserve tickets and pay for them later. It might not sound...

“This is a watershed time where we are moving away from photography as a way of recording and storing a past moment,” said Robin Kelsey, a professor of...

At a time of uncertainty for their business, news organizations are increasingly experimenting with fresh ways to engage audiences – and for some, that means...

Sara Matarazzo, Chris Funk, and a budding local cluster of music connoisseurs are making Portland a capital for a new music industry, one ad at a time. “Part of it...

An unexpected upshot in the wake of Britain's latest spending review was the fate of the culture budget -- it avoided a pummeling. This time, advocates for arts funding...

Along with sales, marketers primarily gauge their performance by measuring awareness and brand attributes ratings in surveys. And this seems to make sense. That’s...

As is its nature, summer will all too quickly turn into fall--and with it, budgeting season. So before the calendar pages start running their merry way toward the holidays...

There absolutely is a math to social and mobile media. If your nonprofit has a good content strategy in place and understands the power of integrating all your nonprofit...