ArtsMarketing.org

Date & Time: Sunday, November 1, 10:30 a.m. –11:45 a.m.
Track: Integrated

Arts and culture organizations are always hunting for new ways to effectively engage their target audience and to drive the kind of action (donations, sales, and sponsorship) necessary to thrive—especially in challenging economic times. Today's organizations have more than enough communication tools to get the job done, yet the combination of rapid technological innovation and continuous social shifts has left many organizations struggling to stay focused and execute their ideas. You will leave this session with a framework for understanding this dynamic world and overcoming its many challenges. You'll discover how to distinguish yourself from the competition by finding new ways to operate, creating new models to better serve your audience, and harnessing the full potential that technology provides.

Join the discussion
Brian Reich of little m media discusses how technology and the internet are changing arts and culture in an ARTSblog post here.

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Moderator

Chris Elam
Misnomer Dance Theater, Brooklyn, NY

Chris Elam is the founding choreographer for Misnomer Dance Theater, a contemporary company that was named one of Dance Magazine's "25 to Watch” companies in 2007. In addition to artistic collaborations with Bjork, Apple Computers, Sundance Channel, Danish Dance Theatre, and others, Chris has developed innovative online models to help dance companies make better use of web technologies. Chris blends his background in dance with his training in public policy and computer science from Brown University.

Presenter

Jonathan Karush
Liberty Concepts Inc
Boston, MA

Jonathan Karush is the Founder and President of Liberty Concepts Inc., a leading International provider of web sites, software, online strategy, and new media campaigns. Jonathan is the recipient of numerous online awards, including multiple Pollies, Reed Awards, and Golden Dots. In 2008, Politics Magazine named him a Rising Star in American Politics. Since Liberty's inception, Jonathan has consulted to over 170 federal campaigns, numerous civic organizations, nonprofits, and foreign governments. Jonathan has a B.A. the University of Pennsylvania and a Masters Degree from Harvard University.